Terms of Use
Updated 16 October 2026
These terms govern the use of this website. They do not govern any engagement between Operating by Design and a client, which is set out in a separate written agreement.
Website operator
This website is operated by Operating by Design, based in Porto, Portugal. The direct contact is the email shown in the footer of this website.
Purpose of this site
This website describes the services Operating by Design offers and publishes editorial content and templates about strategy execution, planning, KPIs and management systems. It is intended as information, not as advice for a specific situation.
No professional advice
The models, articles and templates published here are general in nature. They are not legal, employment, tax or financial advice, and they do not account for the circumstances of any particular organisation. Decisions taken on the basis of this content are your own, and where a decision has legal or regulatory consequences you should take qualified advice.
Intellectual property
The content, structure, models, templates and design of this site belong to Operating by Design, unless stated otherwise. You may read, quote with attribution, link to it and use the templates inside your own company. You may not republish substantial parts of it, resell it or present it as your own work without written permission.
Enquiries
Sending an enquiry through this site does not create a contract or a professional relationship. A relationship begins only when both parties sign a written agreement setting out scope, fees and terms.
Availability and changes
We aim to keep the site available and accurate, but we cannot promise uninterrupted access or that every page reflects the most current position. Content and these terms may be updated without notice; the date at the top shows when this document last changed.
External links
Where we link to another organisation, we do so because we consider the material useful. We do not control those sites and are not responsible for their content or their privacy practices.
Governing law
These terms are governed by Portuguese law, and the courts of Portugal have jurisdiction over any dispute arising from the use of this website.
Let us look at how your company really runs
A free first conversation about how the company runs today. You leave with our read on where execution breaks down and what we would do first.
Who you will speak with
Francisco Campos
Co-founder · Strategy, Operations & Execution
Helps clarify priorities, structure teams and connect organisation design with business execution.
Ana Reis
Co-founder · Leadership, People & Change
Designs and implements People systems, from performance and careers to everyday management routines.
First conversation · 30 minutes
Tell us what is happening
Free and without obligation. Ana and Francisco reply personally.